Without even thinking about it, we all subconsciously know how important a logo is for a business. When you’re hungry, and you see the big “M”, do you not suddenly have a craving for McDonald’s? When you look at the face of Colonel Sanders peering at you from a great distance, is it not your first instinct to buy a bucket of chicken and the odd side of wicked wings? That doesn’t just happen by accident.
Have you ever been in a conversation hearing the terms SEO, CPC or HTML - but have absolutely no idea what your friends are talking about? I’m going to say you probably have if you’ve found yourself reading this article. No stress, you are not alone. SEO is a hot and dynamic topic on the lips of many business owners, marketers and tech heads. If you have heard of the term and are seeking expertise on the subject, then you’re in the right place.
With so many online facilities available at the fingertips of business owners, it can get a bit crowded and overwhelming! If you're like us and sick of sifting through hundreds 14 year olds on YouTube trying to tell you how to "go from driving a Honda to a Mercedes in 6 weeks" then you've come to the right place. Every successful company has a recognisable brand, such as Nike, Puma & McDonald's. Read our few tips for building a strong brand identity.